Daybright Financial has introduced a suite of AI-driven solutions designed to simplify and customize the employee benefits experience and lighten administrative burdens for HR departments and brokers. New features include AI-authored benefits guides, interactive microsites, decision support tools, and automated personalized communication campaigns intended to boost engagement and optimize benefits utilization during the year. Smoothly integrated with leading Human Resources Information Systems (HRIS), the technology provides current data synchronization for employees and new hires.
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“This launch is intended to further our mission to make health and financial well-being simpler, helping all make better choices today and tomorrow,” said Daybright Financial CEO Meg Schneider. “By streamlining frequently complicated and under-optimized benefits with intuitive, AI-powered tools that are multilingual, we’re allowing our clients to think about what’s most important—business and people, not benefits administration drudgery.” The multilingual tools enable organizations to drive maximum participation, simplify open enrollment, and provide ongoing, individualized support—making employee benefits more accessible, interactive, and effective.