WSI, a worldwide leader in strategy-first AI and digital marketing solutions, has rolled out a new partnership with Ribbon, a hiring solutions tool using AI to help recruit new staff in a manner that is both efficient, saving time, yet also utilizes human judgement. The alliance is expected to help SMBs accelerate hiring, reducing it from weeks to days.
Hiring remains a challenge for SMBs, and traditional hiring methods tend to take an average of 11 weeks for a position to be filled. Ribbon tackles this problem by leveraging conversational AI that conducts voice and video interviews that sound as if they were conducted by humans, automating screening and shortening time-to-interview from 48 hours to less than five minutes. As a result, WSI Consultants will help its SMB clients implement Ribbon’s solution into their hiring processes as part of this new strategic partnership.
“AI is strongest when informed by strategy, and no business problem requires strategic cognition more than talent recruitment and retention,” said Valerie Brown-Dufour, President of WSI. “Ribbon allows our Consultants to compete for talent at enterprise speed while maintaining the human element that leads to exceptional hiring outcomes.”
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Ribbon’s system is open 24/7 in 10 languages and has received high approval ratings from candidates, since 95% of the candidates have found the experience to be the best, as measured by five out of five stars. Adding to this, the strategic advising model offered by WSI, smaller businesses are able to see the benefits in the form of reduced hiring times by 40%, an increase in retention by as much as 15% through the elimination of bias, and increased screening volume by a factor of three without increasing the HR staff.
The answer is especially pertinent for those industries, such as manufacturing, retail, logistics, food service, and customer service, in which velocity and large-scale solutions are important.
“Our strategy-first approach synergizes flawlessly with the mission of Ribbon to make hiring faster and more just for all,” stated Arsham Ghahramani, Co-Founder and CEO at Ribbon. “We’re doing it all together to provide the hiring advantages that come with the leverage of AI access that large-scale companies get while also including the human element that superb teams must possess.”
This collaboration also represents the bigger picture of what WSI wants to accomplish in terms of utilizing AI for its clients and helping small businesses leverage the benefits of this technology.
