CGS Immersive has greatly enhanced its AI-driven roleplay offering, Cicero, to evolve it from a training solution to a comprehensive enterprise platform that addresses hiring, learning, evaluation, and readiness for the frontline throughout the entire employee life cycle. The enhancement, aims to position Cicero as a governed, secure space where companies can conduct candidate interviews, build essential human skills, and optimize workforce performance on a continuous basis.
Based on Cicero’s hyper-realistic and AI-driven roleplay engine, the platform has been developed to incorporate interviewing, coaching, skills evaluation, XR training, and customer-facing kiosk solutions. These are expected to enable enterprises to optimize the quality of hiring, speed up proficiency, enhance human performance, and ultimately drive business results more effectively and efficiently. Since its launch just under a year ago, Cicero has empowered global enterprises to simulate unscripted and real-world scenarios in any role, language, and geography to make advanced roleplay scalable and accessible.
“Cicero is the next chapter in our decades-long obsession with using technology to transform business outcomes, not just processes,” said Phil Friedman, Founder & Executive Chairman, CGS Immersive. “As part of the CGS family, Cicero brings our heritage in innovation, operational excellence, and human-centered design into a single platform that helps clients hire smarter, coach continuously, and build more resilient workforces for whatever comes next.”
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The expansion comes as skills gaps increasingly threaten productivity. As automation absorbs routine tasks, organizations are under pressure to cultivate judgment, empathy, and communication—capabilities that are difficult to build without realistic practice. “Today’s competitive advantage lives in human judgment, empathy, and on-your-feet problem-solving,” said Doug Stephen, President of CGS Immersive. “The challenge is that employees are often expected to demonstrate these skills without any meaningful real-world practice.”
Industry analysts see Cicero’s integrated approach as a differentiator. By linking hiring, assessment, continuous coaching, and immersive simulations in one AI platform, CGS Immersive aims to give enterprises a closed-loop system to measure, develop, and sustain human performance in an AI-enabled workplace.
