Nayya, a leading provider of benefits decision support and engagement technology, has officially launched on the PrismHR Marketplace, marking a strategic collaboration designed to streamline the benefits experience for small and mid-sized businesses (SMBs) across the U.S.
Through this integration, PrismHR customers and their worksite employees will now have direct access to Nayya’s advanced platform, which leverages data science to personalize benefits selection and guide employees toward smarter, more cost-effective health and insurance decisions.
“Being embedded within the PrismHR platform and Marketplace adds tremendous value for both employers and employees,” said Nicole Williams, Head of PEO and Broker Partnerships at Nayya. “This integration creates a seamless experience, allowing employees to access Nayya Choose directly within their existing workflow.”
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Nayya’s solution brings personalized education and recommendation capabilities to employees, using AI to help them navigate complex benefits offerings during open enrollment and qualifying life events. This is particularly significant for SMBs that may not have the internal resources to guide employees through these critical choices.
The integration into PrismHR’s widely used human capital management platform is expected to enhance benefits engagement and reduce confusion around plan selection—ultimately helping employees maximize the value of their employer-sponsored benefits.
This collaboration also strengthens PrismHR’s commitment to providing its network of HR service providers and SMB clients with innovative tools that address evolving workforce needs. By enabling smarter benefits decisions, both companies aim to support financial well-being, employee satisfaction, and long-term retention.
With healthcare costs continuing to rise and employees seeking greater clarity in their benefits options, the partnership between Nayya and PrismHR delivers timely, technology-driven support where it’s most needed.
